The Aston Martin Virage will make its UK debut at this year’s Salon Prive event at Syon Park.
The Aston Martin Virage is the latest example of UK public debuts at Salon Prive. In 2009, Aston Martin chose Salon Privé to present the first public viewing of its £1 million ‘One-77’. That same year was also the first public showing of Jaguar’s all-new XJ. This year, Salon Privé will also host UK debuts of models from BMW and Land Rover.
The three day celebration of supercars, classic cars and luxury brands takes place one month earlier than previously on 22nd-24th June 2011 and this year for the first time there will be a late night opening and a ‘Pommery Picnic’.
David Bagley, Co-Founder of Salon Privé said “Aston Martin Virage delivers the ideal balance between outright sports car performance and trademark sporting luxury and that makes it perfect for Salon Prive. In our sixth year, with a new venue, a larger Concours d’Elegance and a ‘Quintessentially English’ RM Auction; Salon Prive is coming of age and we’re delighted to host Aston Martin’s Virage debut this year.”