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McLaren to once again run a chrome livery but some fans left disappointed

By Tom Gibson | July 4, 2023

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The Woking outfit have gone back to the 2000s with their chrome design, but did they go far enough?

McLaren to once again run a chrome livery but some fans left disappointed

McLaren will run a special, one off, chrome livery at the British Grand Prix this weekend which appears to be more of a commercial arrangement with one of its sponsors, Google Chrome, opposed to anything else.

McLaren are one of the most iconic and successful teams in F1 history and have two real iconic liveries during their time in the sport.

The first of which is possibly the most iconic of all, the white and rocket red that they raced in throughout the 70s, 80s and into the 90s. Aryton Senna and Alain Prost famously won 15 of 16 races in these colours in 1988.

And then from 2006, McLaren adopted a reflective chrome look that stayed with the team through Lewis Hamilton’s time with them, including his 2007 near miss and his 2008 championship win.

So, understandably, fans were extremely excited yesterday morning when McLaren was teasing chrome imagery and a one-off livery before finally revealing the design yesterday evening.

For some though, McLaren and its CEO, Zak Brown, somewhat missed a bit of an open goal. Brown said; "We’re really trying to build our association with papaya, much like Ferrari’s red and Mercedes have their colour identity."

One twitter user, @RyanShultz_12 said; “this statement perfectly explains the situation @McLarenF1 finds themselves in” – referring to the fact that they’re trying to create an identity and association with papaya orange despite already having two of the most iconic colourways the sport has ever, and will ever see.

What’s your thoughts on the livery? Let us know in the comments.

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