TL;DR: Jaguar has officially named its first new-era electric car the Type 01, a monumental 1,000PS electric GT. Priced over £100,000, it targets a game-changing 478-mile WLTP range, signalling a complete brand relaunch for the iconic British carmaker.
Key Facts
- £100,000+ is the confirmed starting price point, positioning the new model against high-end rivals like Bentley.
- 1,000PS is the colossal power output from the new Jaguar electric powertrain, delivered via a tri-motor setup.
- 478 miles is the targeted WLTP range, a figure that would place it among the longest-range luxury electric cars in the UK.
- November 2024 marked the date Jaguar stopped selling all petrol and diesel models in Britain, clearing the way for its electric-only future.
- Jaguar Type 01 is the official name, with the '0' signifying zero emissions and the '1' marking it as the first in a new family of EVs.
Jaguar has finally revealed the name of its first model in a dramatic brand relaunch: the Jaguar Type 01. This isn't just another EV; it's an ultra-luxury, 1,000PS grand tourer designed to reset the company's image and compete in a new, higher-end market.
The recent announcement confirms the car will carry a price tag north of £100,000, placing it squarely in the territory of established luxury players like Bentley and Porsche. It's a bold strategy for the British brand, representing a significant gamble on an all-electric, ultra-premium future.
What does this new Jaguar electric GT offer drivers?
The headline figure is its immense power. The Jaguar 1,000PS electric powertrain uses a tri-motor configuration, promising the kind of breathtaking acceleration expected from a flagship performance car.
But perhaps the most significant news for UK drivers considering the switch to electric is the range. Jaguar is targeting a WLTP figure of up to 478 miles on a single charge. If achieved, this would be a major win, as many current luxury EVs struggle to break the 300-mile barrier in real-world conditions. This exceptional Jaguar electric car range WLTP figure could eliminate range anxiety for good.
What this means for drivers is less time tethered to a plug. Jaguar also claims that the Type 01's architecture allows for ultra-rapid charging, adding around 200 miles of range in just 15 minutes at a compatible charging point. Your options for long-distance, hassle-free EV touring just got a lot better.
Why is it called the Type 01?
The name, Jaguar Type 01, follows a new and logical system. The '0' represents zero emissions, while the '1' designates it as the first model in this new chapter. This follows the striking Type 00 design concept revealed late last year, which first showcased the brand's new, sharper design direction.
While some enthusiasts might question the move away from traditional naming, it's a clear signal of reinvention. For a brand undergoing a total relaunch, starting from zero makes perfect sense.
According to Jaguar's Managing Director, Rawdon Glover, the car is designed to look "like nothing else" on the road. Based on camouflaged prototypes, this doesn't seem to be an exaggeration. The car features a bold, wide, and low-slung stance that looks incredibly planted and futuristic.
Crucially, the Jaguar Type 01 is a proudly British creation. The entire process, from initial design and engineering to final assembly, is being handled right here in the UK.
This new flagship is the cornerstone of a radical new strategy. In a move few other legacy carmakers would dare, Jaguar completely ceased sales of its petrol and diesel cars in Britain back in November 2024. This "burn the boats" approach cleared the decks, ensuring all focus is now on establishing Jaguar as a pure-electric brand.
Looking ahead, this is just the beginning. The Jaguar brand relaunch UK strategy includes a full trio of high-end luxury electric cars UK drivers can expect by 2028, with a new SUV and a luxury saloon set to follow the Type 01. For now, all eyes are on this groundbreaking GT to see if it can deliver on its immense promise.